StartSmart is Australia's leading financial literacy program. In partnership with the Commonwealth Bank Foundation, ChangeLabs has responded to the latest research in financial education by creating a comprehensive money management program that reaches over 220,000 students in over 5,000 classrooms each year. The StartSmart program equips students with practical skills in money management. It teaches them about earning, saving, spending and investing -- and starts them on the path to developing sensible financial habits for life.
Our facilitators make the StartSmart learning experience accessible, interactive and engaging in every classroom they visit.
The work of the Commonwealth Bank, and specifically the work of the StartSmart program, was recognised with a 2009 Australian Business Award for Community Contribution.
StartSmart is helping young Australians take control of their financial futures.
The challenge technology poses to educators is no longer acquisition; it's application. In partnership with Apple, ChangeLabs created Beyond Chalk. The program removes fear about technology and inspires teachers to adopt innovative teaching strategies in the classroom.
Beyond Chalk has worked with more than 100,000 teachers, educating them about the future of technology in the classroom and paving the way for the next generation of digital learners.
By connecting educators with Apple's team and resources, Beyond Chalk has helped transform hundreds of institutions. And it has elevated the presence of Apple technology at the grassroots of education, applying bottom-up pressure on procurement processes and technology selection in the education market.
New Zealand's government and citizens alike have recognised that financial literacy is a key part of the country's future.
With its rich history of community engagement, ASB was perfectly positioned to address this challenge of national importance.
In partnership with ChangeLabs, GetWise was launched with one goal in mind: Creating Cash Clever Kiwis.
The first program of its kind in New Zealand, GetWise exceeded its annual targets within six months.
In 2011, GetWise will reach 60,000 Kiwi kids. It further cements the ASB brand as a truly conscientious corporate citizen and a valuable member of the New Zealand business community.
ASB's long-term commitment to developing financial literacy in New Zealand will create greater economic competitiveness for this small but creative nation, as well as build brand equity, customer loyalty and a much larger customer pipeline for ASB itself.
IBM has a long rich history of servicing the CIO suite and IT managers worldwide. But increasingly, the line of business executives is driving IT spend. To be seen as an allied business partner, IBM needed greater access to this hard-to-reach buyer, and partnered with ChangeLabs to get it.
The Productivity Project is an agnostic thinktank that delivers C-level presentations on the power of social media, collaborative technology and business process outsourcing to drive down costs, increase employee engagement and improve solutions for customers.
The Productivity Project has worked with thousands of executives through its programs across the Asia Pacific region. The agnostic position of the program brand ensured executives became much more open to a conversation about what technology solutions currently exist for their market and the value they could add to the business.
The experience shifted from a sales process to a peer-level discussion almost immediately. But the net result remained the same: highly motivated business leads in the IBM sales funnel and greater thought leadership positioning for the IBM brand.